Guides - Fundraising Insights & Trends

Guides

Online Auctions Guide: The Definitive Guide to Online Auctions

A step-by-step manual for nonprofits to run an online auction—choose your format, source items, set bidding rules, launch the event, manage payments, and wrap up — all to maximize reach and revenue online.

Guides

Your Guide to Online Charity Auctions

This guide shows how nonprofits can host auctions online: choose a platform with mobile bidding & secure payments, promote broadly, and analyze results to improve revenue.

Guides

The Ultimate Guide to Text-to-Give Fundraising for Nonprofits

This guide explains how nonprofits can use text messaging to drive donations—with keyword setup, seamless giving flows, smart promotion, and measurement—to reach mobile audiences and grow support.

Guides

A Guide to Salesforce for Nonprofits

Salesforce for nonprofits comes in two flavors: NPSP (free, open-source, highly configurable) and Nonprofit Cloud (paid, with built-in features). Eligible nonprofits can access free licenses via Power of Us.

Guides

A Guide to Social Media Ads for Nonprofits

This guide shows nonprofits how to run effective social ads: define your audience, keep messaging clear, use emotional stories, test variations, pick platforms your donors use, and refine based on performance.

How To

How to Promote Your Fundraiser with Social Media

This guide shows nonprofits how to use social platforms smartly: build content calendar, post cause stories, tag supporters, run paid promos, use momentum posts, and engage comments to boost your fundraiser’s reach.

Guides

6 Easy Steps to Creating Your Silent Auction

This guide walks nonprofits through online silent auctions: pick your type, build a committee, collect items, spread the word, run the auction, and wrap up with clear payment and thank-you flows.

Guides

16 College Fundraising Ideas: Great Step-By-Step Guide

For student orgs: use fun, low-cost fundraisers (food sales, sports tournaments, spirit merch, contests, auctions), plan with a committee, promote early, and verify permissions.